Merchants are drawn to Groupon because they don't have to lay out money for advertising. But in the end the Groupon deal costs them more than they bargained for. As you can see Groupon's stock price has plummeted over the past year. The reason is because merchants have become wise and realize it is a losing proposition. As you may know the way it works is that Groupon creates a deal for you where you have to give off 50% of the normal retail price. Then they split the remaining amount with you. That leaves you with 24% (after fees) of the normal selling price.
Most merchants either lose money or break even on those deals. The hope is to gain new customers. They quickly learn that there are a group of customers out there known as Groupon Chasers. If you are not giving an incredible deal they are not coming. They are just waiting for the next deal to come along.
SmartPass enables you to create these very same deals (or any deal that you want to create) and you keep the profits. We are not your partner! For a tiny monthly fee you can advertise directly to our user base. You can change the offer or end it at anytime.
With SmartPass you can use our service just like Groupon and actually make a profit!
We think Constant Contact and the other email services are great! We of course encourage you to stay in contact with your customers.
Here is the great thing about SmartPass. You put us on your email list and now your email advertisement goes out to OUR users. Just think of how many more people you can reach who have never signed up for your email or will not see it because it gets buried in junk mail.
This is a patent pending system that no other business will be able to copy. In one simple step you can add us to your email list and never have to think about it again. Your email gets propagated through our website and app to thousands of users who are not your current customers.
In our basic plan you get to use our Email Propagator AND the Offer Generator at the same time. So you can send out email advertisements And/Or custom Offers to our users. Try it..No Obligation Trial!... It's Free for a limited time.
Paper Coupons are a popular way to advertise your business. They are usually distributed on a town by town basis. On Long Island, the hometown of SmartPass, coupons are sent in booklet form and mailed to the homes. The problem with this method is that the merchant is limited to the one area of the mailing and once a consumer usually flips through the coupons, and tags them, they are basically done. Each mailing cost the merchant at least $125 per month depending upon the advertiser. Adding on additional areas quickly escalates the cost and makes this a very expensive advertising medium.
SmartPass in comparison, using new technology, enables the merchant to reach EVERY town in the entire county all at once. It is like advertising in every town book. Also, since these are live promotions, it allows the user to remain engaged. Additionally, the fact that you may change your promotion constantly, it allows you to truly effect your bottom line.
How you decide to market your business is entirely up to you. You may at times offer nothing (which is a good idea not to always be on sale), send out a promotional newsletter or email campaign, offer something nominal or perhaps something larger during a slow day, week or month, etc. Potentially, a very powerful tool for your business now exists which allows you true flexibility to market your business to new consumers in a way that never existed before the great Smartphone & Tablet invention.
Click on the image below for 2012 stats for smartphone usage demographics
Many businesses communicate with customers by sending out promotional emails or newsletters. Now with the SmartPass Email Propagator you may send your email advertisements to OUR users through our app. There is no work involved. Simply add our email address to your contact list, enable it through our control panel, and you're done. From that point on your email advertisements will reach thousands of new potential customers everytime you send it out.
Market your products and/or services using discounts, offers or coupons. With the Offer Generator you have the ability to create ‘live and changeable’ offers to entice consumers. Using our simple wiziwig editor it is easy to create an offer or traceable coupon that can be updated or changed at anytime. You are only limited by your imagination as to how creative you may get with your offer. If you don't have time to create an offer then simply email it to us or call us and we will post your offer for you.
Our job is to get people to download our free app. Your job is to create custom enticing offers. Working together we can revolutionize the way merchants directly communicate with consumers.
We plan to market SmartPass through a combination of PR, Social Marketing, online ads, and airing of our commercials.
In addition, by using the Offer Generator, each time a coupon is redeemed the customer has the option to post an automatic message to facebook. Here is an example... “Cindy Thompson just used the SmartPass app at Ayhan’s in Westbury.” This message will go to the user’s facebook friends and possibly cascade to friends of friends. Hundreds of people would possibly see your merchant name in just ONE posting!
There is NO OBLIGATION. It is 100% free during this Beta Test period. The offer you make to the public can be updated instantly and at anytime by simply logging onto your account from any computer or mobile device. We feel that for this tool to be most effective for you, we recommend that you make your offers generous and possibly unique to SmartPass.
Our Requirements :
You must accept and honor your offer or coupon to our patrons. This is most critical so please inform all your staff about SmartPass as our reputation as a mobile advertising provider will be affected by your actions. Failure to do so will result in an immediate removal of your establishment from our app.
You may at any time have the right to take your ad off our live service so you will not be seen by the public.
Note: If you decide to continue past the trial period we will need to get your written approval along with payment. You WILL NOT automatically be enrolled to continue and there will be NO Surprise Billings.